Nandos Shandwich Case Study
Client /

Nandos

Nandos
Nandos Picture Case Study

Nando's PERi-PERi, a global fast-casual restaurant chain, had a website that was difficult to manage, performed poorly and had an awkward customer experience. The UX for both Nando's, as they managed the website, and their customers needed improvement. 45/RPM was asked to improve the website's overall online experience. That included making restaurants easier to find on desktop and mobile, improving online ordering and catering to make those functions more intuitive, and building an overall mobile-friendly and customer-centric experience.

Project /

Implementing customer-centric UX and user-friendly CMS

DELIVERABLES

BUSINESS GOALS

  • Improve website experience and performance
  • Make the website easier to manage
  • Localize websites for the U.S. and Canadian markets
  • Develop a flexible, easy to manage, and user-friendly catering system
  • Convert website visitors into Nando's customers

OUR EXPERTISE

CREATIVE
  • Design
  • UX
TECHNOLOGY

  • Website Development
  • Content Management
  • Analytics & Reporting

MAKING OF

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THE RESULTS

With the new website launch we achieved:

10 %
Increase in email subscriptions
9-122 %
Increase in same store sales year over year
22 %
Increase in sessions
24 %
Increase in users
3 %
Increase in pageviews
1.2 %
New sessions

NUTRITIONAL CALCULATOR

Nutritional Calculator Nandos Case Study

THE WEBSITE

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IMPROVED MANAGEMENT & PERFORMANCE

A digital touchpoint for the brand that is easy to manage and update and connects with the brand’s customers while providing a platform to generate revenue for the brand.